From November 16 to 19,2023, the 30th China International Advertising Festival and the 40th Anniversary Commemorative Conference of China Advertising Association sponsored by China Advertising Association and supported by People's Government of Xiamen, Fujian Province was held in Xiamen. Qin Jiming, Chairman of Political Research Office of Hainan Province Advertising Association and General Manager of ZOSE Advertising, attended the meeting with Hainan delegation.
China International Advertising Festival is an annual event of China's advertising industry. Based on the general trend of economic development, this advertising festival gathers industry hot spots. It has held 12 large-scale activities, more than 20 forum sharing meetings in various forms, 9 professional exhibitions, 7 marketing resource promotion meetings and a working conference, totaling more than 40 special activities.
At this advertising festival, General Manager Qin Jiming had extensive exchanges with guests inside and outside the province on consumption trends in the digital age, innovative development models of advertising industry and brand communication in the construction of free trade ports.
It is understood that in recent years, China's advertising industry has developed rapidly, China has become the world's second largest advertising market, and in terms of technology and innovation continue to play a pivotal role in the global advertising marketing communication field. As an important platform for China's advertising industry to showcase industrial upgrading, creative achievements and negotiate business cooperation, China International Advertising Festival has continuously strengthened its global influence.
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